For high-performing real estate agents

A lead-generation system that looks like your market.

HBU AI turns an agent’s expertise, local proof, and Follow Up Boss workflow into a premium website built to earn conversations.

The system

One proven platform. Built around each broker.

The shared HBU AI foundation keeps quality high and launch times short. Each client receives their own brand, market content, compliance record, and lead-routing configuration.

01

Positioning

A premium site shaped around the agent’s market, proof, and point of view.

02

Local authority

A structured library of neighborhood, seller, buyer, and guide pages.

03

Lead operations

Consent-aware forms that feed Follow Up Boss and trigger the right follow-up.

Productized delivery

A Core Market Launch, with room to grow.

Start with a conversion-focused website and up to 120 structured local authority pages. Expand into additional neighborhoods, markets, and content only when there is a real business case.

  • Broker-specific brand and market positioning
  • Seller, buyer, valuation, and relocation conversion paths
  • Follow Up Boss-ready lead capture
  • Mobile-first, accessible experience

Limited founding cohort

Apply for a free Agent Lead System website.

We are opening a small Founding Broker Pilot for agents who will help shape the system and allow their finished site to be used as a case study. Optional data, advertising, and ongoing services are separate.